There is no doubt that He Cong is on the rise. With her distinctive facial features and exceptional runway presence, she has become one of the most sought-after models in the industry, showcasing the boundless potential of Chinese modelling talents. From bringing a splash of colour at Prada and rocking full evening flam at Versace to boldly showing her skin at Demeulemeester, the Chinese model proves she can pull off any look. Here are some of her most memorable runway moments to date.
Prada Spring/Summer 2022
He Cong’s silhouette has been spotted in multiple Prada shows. Her walk at the Prada Spring/Summer 2022 show was particularly significant, as she and her younger sister, He Zhi, donned matching outfits to close the show at the Deposito of the Fondazione Prada in Milan and at Bund 1 in Shanghai respectively at the same time, creating a whole new fashion dialogue between time and space.
Chanel Autumn/Winter 2022 Show
He Cong was the epitome of chic at Chanel’s Autumn/Winter 2022 show. Her side-swept bangs infused youthful energy into her classic, preppy look: a cropped navy short-sleeve cardigan set adorned with pink accents styled with a checkered pencil skirt, purple socks and black heels.
Versace Spring/Summer 2023
Dark and glamorous — if we were to describe He Cong’s look at the Versace Spring/Summer 2023 show with two words, these would be it. She rocked purple from head to toe, wearing bold, winged-eye makeup that lent an extra edgy touch. She shared the spotlight with Gigi Hadid, leading the rest of the models in their final walk.
Alexander McQueen Spring/Summer 2024
At the Alexander McQueen Spring/Summer 2024 show, He Cong closed Creative Director Sarah Burton’s final collection at the Maison in a stunning red gown. Burton’s designs – inspired by the female form and the colour of blood-red roses – bid farewell with a poignant narrative. He Cong confidently strutted down the runway wearing a bold red lip that matched her gown, doing Burton’s creation justice.
Ann Demeulemeester Autumn/Winter 2023 Show
The Ann Demeulemeester Autumn/Winter 2023 show generated plenty of buzz. He Cong turned heads on the runway in a satin black ensemble with feathery sleeves and her arms across her bare chest — sensual and powerful.
Mugler Autumn/Winter 2024 Show
As a familiar face at Mugler, He Cong stunned the crowd yet again at the brand’s Autumn/Winter 2024 show. As the curtain fell and smoke rose, she walked down the runway in a black sculptural gown with striking red eye and lip makeup in contrast, reminiscent of a fierce femme fatale.
Editor
Hillary Huang