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Strike a Pose: Making sure your look gets the attention it deserves, featuring our latest womenswear arrivals and the new #MulberryDarley⁠. ⁠ ⁠ Photography: @mark_peckmezian⁠ Models: @kennah._.lau & ⁠@kelloggsmarie ⁠

A post shared by Mulberry (@mulberryengland) on Mar 31, 2020 at 12:29am PDT

自從去年 Mulberry 與 Acne Studios 聯乘系列後，品牌推行全球統一定價策略，市場反應熱烈獲得一致好評。這個英國奢華皮革品牌由創意總監 Johnny Coca 掌舵後，品牌形象越趨年輕化，甚至喜歡為時裝產品注入藝術文化的氣息。因此全新推出的M系列以青春活力的色彩展示，並按照英國價格協調全球價格，由M系列開始品牌旗下的原有皮革將實施全球統一定價，希望未來能夠逐步推廣至所有設計產品。

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Mulberry Green: Our signature shade is emblematic of our love of nature and commitment to social responsibility. The bespoke colour was born from our heritage and our values: classic, but also modern – a piece of future history. Discover our #MulberryGreen collection at mulberry.com

A post shared by Mulberry (@mulberryengland) on Apr 11, 2020 at 12:08am PDT

品牌首席執行官 Thierry Andretta 表示，Mulberry 趁著50週年之際，讓消費者無論是網上購物還是全球各地門市購物都能夠享受無差價的公平待遇及重要性，也是品牌打造開放透明的全球經銷網絡的重要策略。